A Geelong based credit union with community heritage (previously FCCS) wanted an updated brand to broaden its reach to a younger demographic and attract more new members.
Lydia’s design approach took the brand in a modern direction that also paid homage to its heritage. The result is a personable, memorable and engaging brand that appeals to existing and future members.
– Happy Geelong Bank customer
This project was created while working for Kinc Agency under the Creative Direction of Stav Avramakis. Copywriting by Bianca Caretti.